The engine hotels buy. The brand guests see is yours.
GuestAI is one multi-tenant backend powering two surfaces — a white-label guest app and a venue operations console — wired together by an AI concierge, a deterministic automation engine and a canonical integration layer.
What you ship, and what your team runs.
The white-label guest app
A branded progressive web app carrying only your hotel's name and logo. Guests join by magic link — no passwords — and get a concierge, schedule, RSVP, dietary capture, room booking and a digital wallet.
- Your brand, your icon, your domain
- Passwordless magic-link access
- Installable PWA + optional native apps
- Works offline on-site
The operations console
The command centre your team runs events from. A single live dashboard with an event health score, dietary and kitchen reports, supplier compliance, revenue intelligence and full role-based access control.
- Event dashboard + health score
- Role-based access per department
- Auto function sheets & briefings
- Configurable automation & AI policy
An assistant that acts — within the lines you draw.
Powered by Claude, served from your region. Retrieval for knowledge, tools for live facts, and a policy engine that decides what the assistant may do on its own.
Answers, grounded in truth
Static knowledge (FAQs, packages, policies) is retrieved via RAG; live facts (room status, balances, timings) come straight from your data through tools — never invented.
Takes real actions
Submit an RSVP, log a dietary need, request an upgrade, book a taxi, escalate to staff — each exposed as a typed, validated tool.
Governed by policy, not prompts
Every action is auto, confirm-first, or disabled per hotel — enforced server-side in the tool layer, so a jailbreak can't bypass it.
What runs under every module.
AI Concierge
A 24/7 white-label assistant that answers guest questions and takes real actions — grounded in your live data, never guesswork.
Automation Engine
Deadlines, task routing, function sheets and alerts run as deterministic rules — the platform does the chasing, not your team.
Guest Intelligence
A unified profile per guest — attendance, spend, preferences and consent — that compounds in value with every event.
Revenue Intelligence
Live event profitability, upsell triggers and revenue-leak detection surfaced before the event, not after.
Dietary & Safety
Allergies treated as health data: minimised, access-controlled, and pushed to the kitchen as urgent alerts and clean reports.
Consent & GDPR
A single consent gate governs every message. Privacy-by-design baked into the architecture, not bolted on.
Most of the ‘AI’ is just relentless rigour.
Deadlines, routing, function sheets and alerts run as deterministic rules — fast, predictable and auditable. We reserve the language model for the concierge, where judgement actually helps.
Privacy as load-bearing architecture.
Each hotel is the data controller; GuestAI is the processor, with a DPA and named sub-processors. Encryption in transit and at rest, UK data residency, and the guarantees below.
Multi-tenant isolation
Row-level security keyed to every tenant. No code path reads data without tenant scoping — isolation is enforced at the database, not just the app.
Special-category data
Dietary and allergy data is treated as health data: minimised, access-restricted to the roles that need it, and excluded from marketing by default.
Consent as a gate
A single consent record governs every guest message. No campaign runs without a valid, unexpired lawful basis.
Audited end to end
An append-only change log records who changed what, when — for operational disputes and for compliance.
More intelligence, shipping next.
Each builds on the same engines — the concierge, the automation layer and your live data — so they arrive as features, not rebuilds.
Instant enquiry reply
An enquiry lands and the concierge drafts a personalised, on-brand response — availability, package, next step — in seconds, for one-click send. Speed-to-lead is the single biggest driver of venue conversion.
Pre-arrival upsell sequences
AI-timed, personalised offers — upgrades, breakfast, late checkout, spa — delivered before arrival with a payment link, turning every booking into measurable extra revenue.
AI review engine
Consent-gated review requests after every event, replies drafted in the venue's voice, and negative sentiment routed straight to a manager. Reputation, on autopilot.
Concierge on web & WhatsApp
The same assistant, exposed on the hotel's public site and WhatsApp — answering questions and capturing leads 24/7, before a guest has even booked.
Multilingual concierge
Every guest served in their own language automatically — invaluable for international weddings and corporate delegates.
Self check-in
Mobile pre-check-in in the guest app today; a lobby-tablet kiosk to follow, gated on two-way PMS, key-encoder and payment integration.

One platform. Your brand. Every event.
Book a walkthrough of the guest app and the operations console, mapped to how your venue actually runs.